DYK: 63% organic consumers use organic produce/non-produce

Sixty-three percent (63%) of organic consumers use both organic fresh produce and organic non-produce items.

DYK: Top organic categories

The top organic product categories based upon consumer purchase levels are fresh produce, dairy, eggs, soymilk and meat/poultry.

DYK: USDA labeling

The associated press around USDA labeling has increased top-of-mind awareness around the word “organic,” but it has not suddenly propelled new consumers into the marketplace simply because of this government regulation.